Performance of Top 5 Hasbro Games on iOS in Ireland, Q4 2022

In the fourth quarter of 2022, the top Hasbro games on iOS in Ireland demonstrated varied performance trends in terms of weekly downloads, revenue, and active users. Here's a detailed look at the performance of each game, based on data from Sensor Tower.

Scrabble® GO - New Word Game saw a dynamic quarter. Weekly revenue fluctuated, peaking at $227 in the final week of December. Downloads increased significantly towards the end of the quarter, reaching 627 in the last week. Active users also showed an upward trend, rising from 2.2K at the start of the quarter to nearly 2.9K by the end.

MONOPOLY GO! experienced notable growth in weekly revenue, which peaked at $474 in mid-December. Downloads began strong at nearly 1K at the start of the period, but tapered off to around 472 by the end. Active users mirrored this trend, starting at 596 and reaching 718 by the close of December.

World of Peppa Pig: Kids Games maintained consistent weekly revenue throughout the quarter, peaking at approximately $1.1K in mid-December. Downloads were relatively stable, with a slight increase towards the end, reaching 394 in the final week. Active users saw a gradual increase, closing the quarter at 1.2K.

My Little Pony World showed a steady rise in weekly revenue, starting at $34 and reaching $79 by the end of December. Downloads fluctuated modestly, peaking at 182 in mid-November. Active users saw a consistent increase, ending the quarter at 149.

PJ Masks™: Moonlight Heroes had a more turbulent quarter. Weekly revenue saw several peaks and troughs, with a high of $25 in early December. Downloads spiked to 127 in the final week of the year. Active users increased steadily, ending the quarter at 150.

For more detailed insights and data, visit Sensor Tower.